Client Overview:
Paramy Poly Clinic, a Dubai-based polyclinic offering medical aesthetics and hair restoration, set out to lift its monthly revenue. We reviewed their services and identified PRP/PRF for hair as their lead service to scale. The brand was looking for a partner who could fill the consultation calendar with the right kind of patients within a 20 km radius of the clinic and turn local demand into consistent monthly revenue.
Objective:
As a clinic ready to scale, Paramy Poly Clinic needed to quickly:
- Build awareness for PRP/PRF for Hair and Folix Laser among men and women in Dubai dealing with hair thinning, hair loss, and early-stage baldness.
- Generate a steady flow of qualified inquiries within a 20 km radius of the clinic on a lean ad spend of AED 150 to 200 per service per day.
- Move the clinic towards a monthly revenue of AED 150K by filling consultations with high-intent patients.
Our Approach:
Above Digital recommended Meta Ads (Facebook & Instagram) paired with WhatsApp automation, our approach included:
- Using META’s algorithm to target men and women within 20 km of the clinic, actively searching for hair loss, hair thinning, and prevention solutions, and later introducing Folix Laser as the premium non-invasive offer.
- Custom creative strategy built around real concerns like crown thinning, hairline recession, and post-transplant maintenance, with separate angles for prevention versus active treatment.
- Three WhatsApp automation funnels that captured leads in real time, qualified them on concern type, and routed them straight into the clinic’s booking flow before the interest cooled.
The Results:
The campaign successfully reached and engaged the exact audience Paramy Poly Clinic wanted to connect with.
- 1,781 total leads generated across 10 months of running campaigns from July 2025 to April 2026.
- 1,716 leads contacted by the clinic team, a 96% reach rate from inquiry to first contact.
- Audience profile leaned exactly where the clinic wanted: 1,312 male and 242 female leads, with concerns split across hair loss (478), thinning (342), hair fall (235), and baldness (179).
- Steady monthly volume between 100 and 240 leads per month, giving the clinic a predictable inflow rather than spikes and droughts.
Expansion Opportunity
Impressed with the results from PRP/PRF for Hair, Paramy Poly Clinic expanded the partnership to now include:
- Folix Laser, a non-invasive hair restoration offering positioned for early to moderate hair thinning, with a dedicated landing page and price ladder for Standard and Advanced packages.
Campaign Snapshot
- Region: Dubai, UAE (20 KM around the clinic)
- Industry: Medical Aesthetics and Hair Restoration
- Service: Paid Ads (Meta) + WhatsApp Automation, Lead Generation
- Outcome: Generated qualified leads, booked appointments, expanded to new service