Today we discuss and debate the most talked about conversation in the marketing world right now.
How do you deal with security issues and tech deaths? We cover it all, your ad accounts getting hacked, your page getting disabled and what to do next. Above Digital was recently hacked earlier in the year and we worked diligently with the Meta team on how to get our Facebook Business Manager released from the hack and to start advertising again and move forward.
We start off the episode by talking about something simpler which is ad rejections.
We’ve all been through this. There’s a last minute campaign that we want to take live, It’s Friday evening and your ads are in review for the longest time! While you keep praying that your ads go out of review, you realize later that you should have been more specific in your prayers. For now, your ads have gone out of review and you get the dreaded notification from Facebook Ads or Google Ads, that your ad has been rejected! The panic slowly starts creeping in. What do you do? We discuss in detail about what to do when your Facebook ad or Google ad is rejected, what the Facebook and Google policies mean and how to move forward.
If an ad getting rejected wasn’t the worst feeling in the world, Instagram has a new level of heart attack to provide. Your page has been disabled! Or the even better line from Facebook which says Your page has been restricted from advertising! What is a paid ads company to do from there? All page restrictions normally stem from a certain set of policies which we talk about in detail and how to combat it no matter what stage of the journey you are in.
And of course, we are no stranger to the dreaded message that your ad account is now suspended. Luckily some of these reasons for suspension are quick fixes and almost always solvable. We talk about the best way to address these issues and most importantly, staying calm through it all.
We’d love to hear from you and your experiences. Comment below, drop us a line at info@abovedigital.com or join the conversation #ThisWeekatAD on Social Media.
Share this post with a friend or colleague who you think is looking for this type of a solution or support.
- Useful links that are referenced in our conversation:
All Facebook policies:
https://www.facebook.com/policies_center
Facebook ad standards and specified policies for advertising:
https://transparency.fb.com/policies/ad-standards/
Facebook support and help center:
https://www.facebook.com/help
https://www.facebook.com/business/help/support (For Business support)
All Google Ads policies:
https://support.google.com/adspolicy/
Google support and help center:
https://support.google.com/google-ads/?hl=en#topic=10286612
https://support.google.com/google-ads/community?hl=en (Ask the Community)
- Timestamps:
4:06: An example of one of Facebook policies that can get your ads restricted and how to fix it to be able to advertise your product correctly
5:45: How to deal with your Social Media page getting disabled? It all comes back down to the Facebook policy and how to tailor-make your content to fit in with the policy guidelines
9:14 Your ad account is suspended. Now what?
10:28 What does circumventing a policy mean? This can be for either Facebook or Google
12:05 We got hacked! What did we do? We give a brief outline into our journey, but tune in to our next episode to know more about the hack, details of what you would need to do and how to move forward.